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AI in the hands,
not just the plan

Most consultants advise clients on AI strategy. Derek uses AI to do the actual work — building products, writing specifications, directing architecture, and managing development teams with tools that outpace traditional methods on speed and cost.

The gap

Most AI advice stays at arm's length

Strategy without skin in the game

Consultants who recommend AI tools but don't use them daily can't tell you where they actually break — or where they're genuinely transformative.

Teams priced for the old model

Traditional firms charge for the headcount that AI has already replaced. One AI-enabled practitioner can match what used to require a team — at a fraction of the cost.

Months of groundwork before anything ships

AI doesn't replace judgment. But it compresses the distance between decision and deliverable — dramatically. Most engagements don't need to move at agency speed.

How it works

AI is embedded in how Derek delivers

Every engagement runs with Claude and Claude Code as part of the workflow — not as a novelty, but as the tool that closes the gap between strategic direction and concrete output. That means specifications written to engineering precision, codebases reviewed in depth, and design briefs that land the first time.

Where AI shows up in an engagement
  • Technical and architectural specifications written to engineering-grade precision
  • Product and design briefs that translate intent into clear direction for developers
  • Codebase review and ongoing oversight without a full-time engineering lead
  • Websites and internal tooling built directly using Claude Code
  • Hiring documentation, onboarding materials, and team process
In practice

An Ontario-based mobility startup

Early-stage, moving fast, no full-time CTO. Here is what an AI-enabled fractional engagement looked like in practice.

Website built with Claude Code

The company needed a credible public presence quickly. Instead of an agency engagement measured in months, the site was designed and built directly using Claude Code — from initial concept through deployment.

Technical & architectural specifications

Engineering-grade documentation covering product architecture, API design, data models, and integration contracts — written to the standard a senior developer can build against without ambiguity.

Design briefs

Clear, detailed direction for the development team on interface patterns, interaction design, and visual standards — produced at a pace that kept up with product decisions rather than trailing behind them.

Team build & codebase oversight

Sourced, hired, and onboarded the development team. Provided ongoing oversight of the codebase — reviewing output, catching architectural drift, and keeping the team aligned to the technical intent.

The outcome

Faster delivery and lower cost than a comparable agency or in-house team — without sacrificing quality. Output that a team of three would produce over months, delivered in weeks by one person with the right tools and the judgment to use them well.

Want this in your corner?

If you need output — not just advice — let's talk.

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